The American Dream

Building a business of your own has always been the American dream. However, how do you get started? Is this the right time? Where do you get the money? There is so much to learn. It’s all just too daunting…

In The American Dream, you will find step-by-step guides to take you through the seemingly myriad of  procedures and decisions needed to turn an idea into a real-life, bricks-and-mortar business. Plus practical advice and tips on marketing, record-keeping, hiring and training personal, taxes, and much more. The author says, “There is never a ‘right’ time to start a new business” and “The odds are always long, and your friends and family will likely hate the idea. But if you have the imagination and drive to succeed, the rewards are incomparable”.

C.K. Quarterman is a veteran business consultant who specializes in helping small business owners turn their dreams into reality. As a successful entrepreneur, he has launched more than a dozen start-up businesses for himself and others. Along the way, he has learned invaluable lessons about what to do and – sometimes more importantly – what not to do in starting a business. In The American Dream, he shares these lessons with every dreamer who has the spark it takes to stop dreaming and start doing – to step out into the scary unknown of business ownership.

The American Dream by CK Quarterman