Do You Want To Know About My 5:00AM Epiphany?

The Startup Business - Dr Ross McKenzieEpiphany

(1) : a usually sudden manifestation or perception of the essential nature or meaning of something (2) : an intuitive grasp of reality through something (as an event) usually simple and striking (3) : an illuminating discovery, realization, or disclosure

I went for my 5:00AM walk – this time at Surfers Paradise at the Gold Coast, which is in Queensland, Australia.

It’s a great time to be out walking.

Not many people are about and I have the whole beach to myself.

Also the surf was huge because of cyclone Winston that hit Fiji (by the way, any support you can give the Fijians, please go to –

As I walked along the beach, I reflected on the last two days of an event I attended, hosted by my mentors and friends, Steven and Corrina Essa.

The focus of this event was around launching a 6 to 7 figure global online business.

Now Steven and Corrina are serious operators and they have been doing this for a long time and have established a global business as a result of their hard work, passion and focus.

Also people who work with them, come from all sorts of backgrounds – many who have overcome great struggles that life had thrown them.

Of course like any business, not everyone is successful, but as I walked along the beach this morning and reflected on what I learned over the weekend, something obvious and simple, but profound shouted at me.

Sustainable success by any definition, comes from helping others.

Another way to explain this is that if you are only being self-centred by focusing on what you want and obtain personally or selfishly, your vision is much much smaller.

As a result of this, metaphorically, you begin to live in a very small world.

However, when you realise that sustainable success is about reaching out beyond your own ego and needs, sometimes being vulnerable, by helping others, then your life expands.

You see, when I think about my entrepreneurial journey, what I thought was important in the past, no longer is and there are other things which drive me today.

This change has come about by spending time with people like Steven and Corrina and also when I made the specific decision about the three core values which guide me and my businesses and go the heart of why I do what I do, today when I am teaching my students or consulting my clients…

Learn, Lead, Legacy

What these simple words mean to me, is that life is a journey in which we must continue to learn and grow.

However, it is also about what we do, our deeds and actions.

To me this is about stepping up. About leading.

Not everyone will resonate with you or your business and what you stand for.

That’s OK.

But the important thing is that you stand for something and if that is about helping others then you will be building a Legacy and creating sustainable success.

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