How To Improve Sales & Gain Crazy Mad Fans




Improving Sales & Attracting More Customers Is Not Easy

Even with the best products or services at the most competitive prices, there is still no guarantee that people will be knocking on your door.

The “if you build it, they will come” theory just doesn’t work here.

When it comes to business and improving sales, you have to do more.

Especially if your aim is long-term consistency.

Marketing’s: Product, Price, Place, Promotion, and Positioning remain key.

Because Marketing In The New Economy – Industry 4.0 Is Complex

Knowing about the 5 ‘P’s of marketing is one thing.

Executing them effectively in today’s market is another.

In the new economy, where standing out from the competition is harder than ever, the principles remain, but the complexity has increased.

This means that even seasoned marketing pros can struggle and fall short.

That’s why we need to do things differently.

We must embrace new technologies and build specific capabilities.

Becoming “The Marketer” 

To become a successful marketer, you need to focus on the new economy’s relevant marketing and sales practices.

It’s about grabbing attention, engaging interest and generating desire.

You must continually reinforce your expert position by using multiple social channels combined with educational-based marketing.

All these strategies will establish you as the brand of choice.

To help with this, The Startup Business has created 4 clear steps.

The 4 Steps To Increasing Revenue & Getting More Customers…

Step 1 – Establishing A Digital Ecosystem

When you provide people with value, they will naturally gravitate towards you.

When you do this well and consistently, you will create a tribe of loyal followers.

Your tribe is vital to your brand’s success.

Find them by setting up your brand’s digital ecosystem, including brand strategy, channels and your website.

Step 2 – Generate Interest With Educational Based Marketing

Most businesses are missing out on the opportunity of optimizing their presence, free traffic to their website or opt-in pages because they still have that ‘selling’ mindset.

By shifting from ‘selling’ to ‘educating,’ you can open up the taps to an ongoing stream of traffic, leads and potential customers.

We help you by finding the relevant words and phrases that people are searching for.

We then help you create and publish educational-based content that organically attracts potential customers.

Step 3 – Provide Ethical Offers & Value

Alongside ensuring your website and social media posts are thoroughly “search engine optimized,” a paid traffic strategy is also essential to reach your target audience.

However, many businesses throw money at advertising campaigns and see very little return.

That’s why any and all advertising needs to be strategic.

You need to create irresistible offers with multiple conversion pathways, all rolled up in glistening copy that pops and advertising that converts.

Step 4 – Create Funnels That Convert

Generating revenue for your business is about converting leads to prospects and prospects to customers.

The more you can convert, the more profitable you will be.

This is where automated sales funnels come in.

To do this, we must identify the lifecycle, define the platforms and then create the sales artifacts.

All of which is not only possible but easy, with the help of The Startup Business and our team of experts.

Click here to find out more.

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Working with Dr Ross McKenzie was a total pleasure. Ross is a heartfelt leader. He has a passion to help others succeed. He has integrity and is hardworking. Plus is one of the most connected human beings on the planet!


Cheryl Chapman

Multi Award Winning Speaker & Trainer | Manchester – England

Read Our Insights On Increasing Revenue & Getting More Customers…

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