How To Increase Revenue & Get More Customers
Increase Revenue & Get More Customers – A Proven Framework For Professionals, Entrepreneurs, Startups, SMBs and SMEs
Increasing Revenue & Getting More Customers For Your Business Is Not Easy
Even when you have the best products or services in the world, and at the most competitive prices, there is no guarantee people will be knocking on your front door.
Today, you must do more than that, if you want to increase your sales and revenue consistently for the long term.
“Product”, “Price”, “Place“, “Promotion“, and “Positioning“ are all equally key.
Because Marketing and Sales In the New Economy – Industry 4.0 Is Complex
However, knowing about these five “P’s” is one thing, executing them effectively on your own is another – and that’s where most business fall short!
Because we are living in The New Economy, where getting our voice heard, let alone standing out, is incredibly difficult from all the competition and while many of the principles of marketing remain, the level of complexity is what has changed.
So, we must do things differently and we must embrace new technologies and build specific capabilities, if we want to be successful.
Your Next Focus Is Mastering The Imperative Of Sales
The Imperative of Sales ensures you are focusing on the right marketing & sales practices that are relevant for The New Economy.
This is about creating attention, engaging interest, and generating desire, that continuously reinforces your expert authority position and your category of one. Then using multiple social media and digital channels, combined with educational based marketing strategies, you will establish yourself or your business, as the brand of choice.
To help you with The Imperative of Sales for your business, there are four steps that you need to implement…
The 4 Steps To Increasing Revenue & Getting More Customers For Your Business By Setting Up Multiple Ways To Drive Conversion…
Step 1 – Awareness With A Digital Ecosystem
When your target market sees you everywhere as providing value, then they will gravitate towards you.
When you do this very well and consistently, you will create a tribe of loyal followers. To do this we need to set up your digital ecosystem including the brand strategy, the channels, and your website.
Step 2 – Interest With Educational Based Marketing
Most businesses are missing out on the opportunity of optimising their presence, to access free traffic to their web site or opt in pages.
However, by shifting your mindset from “selling” to “educating”, this can be reversed, opening an ongoing stream of traffic, leads and potential customers. We help you do this by finding the words and phrases that people are searching for to solve their specific problems and then creating and publishing educational based content that really helps them.
Step 3 – Desire With Ethical Offers & Value
While ensuring your website and social media posts are fully “search engine optimised”, a paid traffic strategy is also essential to reach a targeted audience that you otherwise would not be.
However, spending money on advertising needs to be strategic, otherwise you will be losing money! This is achieved by creating offers that are irresistible, multiple conversion pathways, copy that pops, and advertising that converts.
Step 4 – Action With Funnels That Convert
Ultimately, it’s all about converting leads to prospects and prospects to customers, that generates revenue for your business.
The more effective you are at conversions, the more profitable you will be. This is where automated sales funnels come in. To do this we must identify the leads, prospects, opportunities & clients, identify the platforms, identify the sales artefacts, and identify the sales cycle.
Discover The Ways In Which We Can Help You Increase Revenue & Get More Customers Fast…
” Working with Dr Ross McKenzie was a total pleasure. Ross is a heartfelt leader, who has a passion to help others succeed and has integrity. He is hardworking as well as being one of the most connected human beings on the planet! “
Multi Award Winning Speaker & Trainer | Manchester – England
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